Lessons

  • 3 Modules

    3 steps to find a clear startup idea

    What is the first step to building your world-changing startup? Finding the right idea! So let’s get to the basics how you can find that…
  • 2 Modules

    Building Products from a customer Driven Approach with Arjita Sethi.

    <strong>About the Faculty:</strong> Arjita Sethi is the founder of New Founder School. She has coached over 800 founders and supported them in launching their business ideas. She is a serial entrepreneur and started her first social business at 16 in India. Se currently lives in silicon valley and is a professor at Hult International Business School and San Francisco State University. She also sits on the advisory board of NASDAQ's Entrepreneurial Center. <strong>This lesson is for you if:</strong> <ul> <li>You are launching your business/startup for the first time.</li> <li>You are looking for the first step in building your offering.</li> <li>You want to understand your user and the entrepreneurial ecosystem better.</li> </ul>
  • 2 Modules

    Building sales landing pages that convert by Anjali Nair

    <strong>About the Faculty:</strong> Anjali Nair is passionate about all things Marketing and building solutions to simplify an Immigrant's life. She gets the best of both worlds with her 9 to 5 role as a Product Marketer and building a learning and mentoring platform for Immigrants known as @TheImmigrantAcademy. Areas of expertise include Product launches, Marketing Strategy, Social Media Marketing, and Content Creation. She enjoys Florida living with her lifelines and support system- her husband Sid and pupster Yogi capturing @a_desigirlinus. She's working on opening doors to the 5th cohort of the Immigrant job readiness program called 'Ready-Set-Role'. DM her to get on the waitlist! This lesson is for you if: <ul> <li>You want to know how to build sales pages.</li> <li>You have a hard time with sales.</li> <li>You are a small business founder or coach who must drive clients to your website.</li> </ul>
  • 2 Modules

    Building your annual Roadmap and a Startup Checklist with Arjita.

    How to plan a monthly, quarterly or annual roadmap? Let’s walk you through the steps here. Also note this startup checklist is super important for…
  • 2 Modules

    Find the right Startup idea

    Anshul Walks you through the basics of finding the right startup idea.
  • 3 Modules

    Go-To-Market Strategy for the first Launch

    Do you have a product or offering that you are ready to launch? Then it is time to learn about go-to-market strategy! This will set…
  • 1 Module

    How to perfect the customer journey

    This lesson by Anshul will tell you how to create a user journey that starts from someone seeing your offering to actually using and then…
  • 3 Modules

    Interviewing and converting users

    How do you build a user pipeline this early in your startup journey? Did you know talking to users gets you validation and confidence to…
  • 3 Modules

    Marketing 101 for Startups

    In this 2 hours lecture, Atul Minocha will take you through the basics of startup marketing, how to evaluate and measure the results of your…
  • 3 Modules

    SEO 101 for your startup!

    What is SEO? How can it help your startup’s growth? And why should every early-stage founder care about it? These are just some of the…
  • 3 Modules

    Social Media for Startup Growth with Coach Nupur Singh

    Which channel to choose? How to create a growth strategy on social media? How to calm the overwhelm? How to do social media as an…
  • 1 Module

    Social Media Marketing Plan for a startup/product launch with Anjali Nair

    What is the role of social media in a startup launch? How to use strategies to do an epic startup launch? What to watch out for while being on social media as a founder? Which channels to optimize and how to build the content on social media? <strong>About the Faculty:</strong> Anjali is a graduate of New Founder School and the founder of The immigrant Academy. Anjali is passionate about all things Marketing and building solutions to simplify an Immigrant's life. She gets the best of both worlds with her 9 to 5 role as a Product Marketer and building a learning and mentoring platform for Immigrants. Her areas of expertise include Product launches, Marketing Strategy, Social Media Marketing, and Content Creation. She enjoys Florida living with her lifelines and support system- her husband Sid and pupster Yogi.
  • 1 Module

    Storytelling for startup + Sales pitch with Jarie Bolander

    What makes some pitches stand out? what do Nike and Peloton do really well? They all have a story spine! What is a story spine?…
  • 2 Modules

    What is a product-market fit for startups? With Arjita

    Who is really your user? Who should you focus on? How to find the right fit? This 30 minute lesson and workbook will cover it…

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